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Industry research that matters now

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Action to Beat Coronavirus

Nearly 10,000 panelists submitted blood samples to help us measure infection prevalence through antibody testing.

Geo-targeting consumers

Before a brick and mortar expansion, a major grocery chain wanted to test a traditional marketing campaign with people who live within five miles of a new store location.

CPG package testing

A leading consumer packaged goods company needed to establish a framework to quickly and reliably test packaging options for new food products.

Industry research: Whitepapers & reports

Whitepaper

The Shifting Spend Priorities of Canadian Consumers

Whitepaper

Frontline Workers Opioid Crisis Perceptions & Awareness

Article

Nine-in-ten Canadians now tightening household budgets

Article

Half of Canadians say health-care system would suffer with an infusion of private care

Article

Half of Canadians either can’t find a doctor or can’t get a timely appointment

Article

Nearly nine million Canadians report chronic difficulty getting healthcare

Report

Soaring prices has four-in-five Canadians pinching pennies

Report

Pope Francis’ apology for residential schools as a step towards reconciliation

Article

Three-quarters of Canadians say now is not the time to make a major purchase

Article

Turbine Troubles: Should Ottawa have sent pipeline parts back to Russia?

Article

Canadians’ desire to implement mask mandates or vaccine passports plunges

Article

Generational divide drives concern over next COVID-19 wave

Article

COVID-19: Half want boosters ASAP

Article

East Coasters critical of governments: Atlantic Spotlight

Article

Highest inflation rates in forty years have Canadians tightening belts

Article

Canadians’ expectations post-pandemic

Whitepaper

Will Elon Musk be good for Twitter?

Infographic

Are We Still Avoiding Non-Essential Activities?

Whitepaper

End of an era: Is the American Age in its final chapter?

Infographic

American Sentiments on Conflict in Ukraine

Whitepaper

The Vexing Question of Vaccines

Whitepaper

The Fate of Online Subscriptions in A Post -Pandemic World

Whitepaper

Implications of COVID-19 on the Insurance Sector

Whitepaper

Supply & Demand: Americans and the Covid-19 Vaccine

Webinar

What We’ve Learned: COVID-19 One Year Later

Whitepaper

The State of Panels: Buyer Beware

Report

Latest news

New England Journal of Medicine

Omicron BA.1/1.1 SARS-CoV-2 Infection among Vaccinated Canadian Adults

From May 2020 through March 2022, in the Action to Beat Coronavirus (Ab-C) study, we conducted four serial assessments of SARS-CoV-2 seropositivity, each involving 5000 to 9000 adults, using the Angus Reid Forum, a nationally representative online polling platform.

May 18, 2022

Read Article

BNN Bloomberg

On rising costs, Canadian households ‘expecting worse not better’: Angus Reid Institute president

Shachi Kurl, president at Angus Reid Institute, joins BNN Bloomberg and talks about Canadians cutting back costs where they can and the economic commentary they're hearing is affecting their confidence in spending amid rising inflation.

September 13, 2022

Reuters

More Canadians see monarchy as ‘outdated’ but political risks block change

Dozens of Canadian city names, like London and Windsor, reflect the enduring ties. But according to an Angus Reid Institute poll from April, 51% of Canadians do not want the monarchy to continue as its ceremonial figurehead, up from 45% in January 2020. Only 26% of respondents said it should and 24% were unsure.

September 13, 2022

The Globe and Mail

More than three million Ontarians could be without a family doctor by 2025

Just under one in five Canadians do not have a family doctor, according to a survey Angus Reid released last week. It found that the problem is most acute in British Columbia and Quebec, where roughly one-quarter of adults in the two provinces are without a family doctor.

September 13, 2022