Motivational Pathways

Communities

Qualitative Solutions

Omnibus

Wisdom of the Crowd

System 1

Market Segmentation

Discover how we apply our bespoke solutions to the unique challenges of your industry.

Research solutions tailored for the unique needs of your business.

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Technology & Telco

Charitable & Non-Profits

Lottery & Gaming

CPG & Retail

Government & Public Institutions

Technology, Media & Entertainment

Financial Services

Travel & Tourism

Advertising & Media

Explore the bespoke solutions our sector specialist rely on to uncover actionable insights.

Tailored insights that speak directly to your business challenges.

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About Us

Learn about the Angus Reid Group

Our Team

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Careers

Work with Angus Reid

News + PR

News coverage and press releases

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Angus Reid Group is one of the most recognized and reputable names in market research.

Think you have what it takes to work with the best?

Explore our current opportunities now

Market Assessment

Public Opinion & Motivation

Product & Service Development

Customer Experience (CX) Research

Creative Performance

Brand

Learn how our expertise shapes the highly specialized solutions we offer of clients.

Benefit from research strategies crafted to address the unique dynamics of your industry.

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Advertising & Media Insights

Fast, accurate, and collaborative insights to fuel your agency’s success.

At Angus Reid Group, we offer a full spectrum of research services designed to support agencies at every stage, from pitching to campaign execution and post-purchase analysis.

Whether you’re testing creative, assessing brand performance, or looking for quick-turn insights, ARG delivers precise, actionable data to help you win more business and exceed client expectations. With our modern methods and cutting edge technology, we ensure that your research is fast, reliable, and tailored to your specific needs while providing outstanding value and support. 

Key Challenges

Agencies must balance speed, accuracy, and client expectations to win pitches and maintain long-term relationships. Success requires delivering results that not only meet tight deadlines but also drive business growth.

The primary Challenges include:

  • Winning new business by delivering high-quality, data-driven insights that impress clients

  • Meeting client demands for fast, affordable, and reliable research that supports their business goals

  • Building strong, long-term partnerships by consistently providing valuable insights that drive campaign success 

  • Effectively supporting clients with research that spans the entire lifecycle—from pitch to campaign execution and beyond

Our Approach

At ARG, we specialize in providing advertising and media agencies with fast, accurate insights that deliver tremendous value. Our full-service offerings from pitch research to post-campaign analysis.

With our innovative Rival Technologies platform, you gain access to real-time, engaging research tools that provide high-quality data with remarkable speed. We work as an extension of your team, helping you tailor research to your specific needs, ensuring that every step of the process—from pitching to post-campaign analysis—is supported by reliable insights and expert guidance.

Detailed Services/Features

Connect with our advertising and media experts today to unlock fast, accurate insights and gain the edge in your next pitch or campaign.