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The Shifting Spend Priorities of Canadian Consumers

When asked, most Canadians indicated that they spent more time pursuing hobbies and activities around their home through the pandemic.

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Summary

In partnership with Moneris® Data Services, the Angus Reid Group conducted an online survey among a representative sample size of 1,515 adult Canadians to characterize their spend behaviours in response to these economic influences.

Results

In contrast to trends during pandemic, where clothing was an area Canadians cut back on, it now appears to be far from their first choice on where to save. One possible explanation is that Canadians have already saved what they can in this category during the pandemic.

Questions that matter.
Answers that count.