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Concept testing

Test creative with its intended audience

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Thought leadership

Test creative with its intended audience

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Omnibus surveys

Test and validate ideas in 24 hours

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Campaign assessment

Measure the impact of brand awareness campaigns

Tracking

Track brand reputation over time

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Hear from your customers in their own words

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Tracking Pandemic Recovery

Behavioral shifts and the new normal

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Thought leadership

Improve brand reputation with valuable industry research

Thought leadership is brand reputation. Contribute original research pushing the boundaries of industry knowledge, reaching new customers in the process.

The Belong Effect by Sid Lee

Sid Lee came to us with some questions: What is the nature of community? How do millennials and Gen Z connect to communities? Can brands reach new audiences by participating in communities?

We conducted a comprehensive study of 8,000 people in four countries to find out. 

Gain brand trust with thought leadership strategy

Gain authority in your category

Generate new sector insights backed by rigorous research methodologies that discover new trends, contributing original ideas to your industry. 

High-quality content, low time investment

Leave the heavy lifting of original research to us. Set your goals, describe your core audience, and review a report instead of writing one.

Reach new potential customers

Industry research doesn’t stop at production. Match your research content to a distribution strategy that can reach new potential customers.

Brand partners in thought leadership

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Need to measure lift instead?

Establish a baseline and measure campaigns with 360° brand testing.

Improve brand reputation with Angus Reid.